Welcome to Eden Marketing
your shop window and digital hub
Once visitors land on your website what is their experience like? What initial perception do they have of your company? Can they easily navigate the site on laptops, mobiles and tablets? Do you have clear call to actions to guide your visitor through your website and beyond? Are you providing them with a secure and informative experience?
At Eden Marketing we work with you to create a website which supports the objectives of your business or organisation with clear measures in place to evaluate success. We review your current content and provide advice and guidance on generating new content and re-purposing the old as well as embed your social media feeds and email sign-ups so visitors can keep abreast of your activity.
As standard we ensure Google Analytics is installed within your site to track traffic, your Google Places listing is active, and your Google Search Console is all linked up to your account. Plus, we’ll install a range of useful plugins to support your Search Engine Optimisation activities.
If you wish, we will then train a member of your team to use the back-end of WordPress to create pages and posts, add images and links and back-up the site giving you full ownership of your website and its development. Of course, we’re always on hand to help if you want us to manage the site for you.
From static WordPress websites through to e-commerce (Woocommerce and Shopify), get in touch to discuss your requirements and benefit from the experience and knowledge of Eden Marketing.
invest in your team and they will invest in you
We are well-versed in writing and delivering marketing workshops, 1-2-1 sessions and tailored marketing courses for clients across the UK.
At Eden Marketing, we ensure that delegates achieve their own personal goals as well as those of the company they work for.
By using real life examples and taking the time to understand the learning requirements of the client, we approach delivery using a blend of consultation and training to achieve the desired outcome.
We have on board qualified trainers (some of whom have lectured on the Level 4 and Level 6 CIM qualifications), writing and delivering bespoke workshops and training programmes for organisations across the UK.
fail to plan, plan to fail
If it’s a sales and marketing plan or strategic support you’re after then look no further. We work with SMEs on their sales and marketing strategies, including the creation their 12-month schedule of activity so they can hit the ground running.
We will sit with you and ask lots of questions – as well as use our experience and knowledge – to ensure your marketing activity is aligned with the goals of your business. With over 20-years senior marketing experience, you’re in capable hands!
There are various triggers which prompt a business owner, senior manager or marketer to invite us into their company including:
- organic, unplanned or rapid growth
- requirement for strategic direction
- focus on acquisition and retention of business
- change in people or business direction
- introduction of new products and services and innovation
- entering new markets and new routes to market i.e ecommerce
- requirements for sales & marketing processes and systems